Nov
21
Why Internet Marketing Just WORKS
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When you hear the term “internet marketing“, what do you think of?
For many, that term conjures thoughts of websites or spamming or search engines like Google, Yahoo and Bing. For others, it’s all about graphical design, writing fancy code or even affiliate programs. All of those answers correct, but the essence of internet marketing is much simpler.
At its core, internet marketing is about these things:
* Understanding the target market to which the product/service/cause you’re marketing will appeal
* Determining exactly how your target market interacts with the internet
* Positioning your content on the internet to attract the attention of your target market
* Collecting information about your target market (also known as “leads”) for follow-up and conversion into sales
* Design of offers or incentives to induce the desired actions from your leads
Since there is insufficient space in this article to give all of these topics adequate attention, let’s focus on just one specific topic with the realm of internet marketing: Email Marketing.
My best payoff has always come by focusing on permission-based email marketing. Permission-based email marketing refers to the practice of collecting information (including email addresses) from website visitors and communicating with them via e-mail with their direct consent. The “permission” aspect of permission-based email marketing is what separates legitimate email marketers from the spammers that everyone despises.
My love of email marketing is strong for one reason: It works very well. Email marketing has been much like a never-ending goldmine: It enables us to produce income on demand simply by sending a good offer to our list. When you have thousands of loyal subscribers - as we do - and you put a strong and compatible offer in front of them, income becomes nearly automatic.
However, the key to successful email marketing is the development of a legitimate trust relationship with your subscribers. If you opt to send your subscribers a request for purchases every single day, they will likely tire of your badgering and cease reading your emails altogether.
Alternatively, if you take the time to provide good content to your readers on a regular and frequent basis, you’ll discover that your readers take all of your emails far more seriously, and as a result your emails will be opened, read and acted upon with greater frequency. Essentially, email marketing is really an exercise in trust.
Even though there are more sides to internet marketing than just email marketing (permission based), email has been the foundation that our business sits on.
Nov
13
3 Ways To Build A Business On Facebook
Want to use Facebook for your network marketing business?
How has that worked for you in your network marketing company?
Three No Cost ways to expand your personal business in Facebook is to be an Actual person.
1. Are You Photogenic?
This is not a Hello Kitty picture. Most people assume that you can add a odd picture of your goods and that will help you on Facebook. So maybe there is an audience your fancy vehicle you have on your site, but how does that really build a connection with business minded people? You need to brand your very own picture onto their heads.
What makes you unique from every other business out there? Don’t get it confused.
2. Where Do You Live?
People don’t realize you can set a location for yourself in Facebook. Some users look over this because they are a national distributor. You’re holding back on yourself in the leg if you don’t let yourself be searched. Why would you want to block users from finding you? Isn’t part of business building about having ways for people to find you effortlessly? You want to be found by users who want your service or product.
3. Fill Out Your Profile
Way too many people only put a small amount of info on it. Makes it seem like you are hiding. Users want to network with people they know. It’s difficult to do so if you got a image of a dog and you have no clue to what they do in their spare time. Even worse, you don’t even know what they do for a living. You should let people know what you do for a living.
Can Facebook Really Be Used For Business? Of course!
There are many simple ways to promote your business using Facebook. Massive traffic can be found on Facebook if worked correctly. Building your network business can be as simple as using methods like these.
Nov
9
Four Killer Steps To Generate Boat Loads Of Visitors To Your Website
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Ok, since the intention of this article is to give you some ammo, and get you results fast, I’m going to hop right into the strategy. I’m going to just give you my personal four step traffic creation strategy, and you need to do it consistently to get dramatic results. If you have time, I encourage you to go through the whole strategy once per day, although it can be scaled down to a once per week effort (just understand that you’ll get less results on a once per week basis). Ok, so let’s launch right into the strategy:
1. The first step is to create a piece of educational content. You don’t need to have the greatest article or video around, it just needs to be useful and genuine. Pretty much no matter what you do, you’re not going to be able to completely predict where the majority of your traffic will come from. There are some ’super gurus’ out there that try and develop training to teach you how to only tackle the ‘heavy hitter’ articles, but you’re better off just creating tons of content and dealing with the ratios. Every kind of content online is the same, videos included. Just create something with some valuable information in your niche, and put it on a website. You might put it on an article network, your personal blog, or a video sharing network.
2. Step two is to make a video announcing your article, and broadcast your video to the video sharing sites. I like video marketing because it’s easy to do, they get picked up by the search engines faster than anything else around, and it gets you traffic ridiculously fast. Confused? All you’ve got to do is sit in front of a camera and talk about how cool your new article is. I utilize a program called Traffic Geyser to promote my videos, because Traffic Geyser is awesome and it’s super easy to use. More importantly, though, it works. When you send your videos out to the sites, point the links back to your original piece of content. You can also use a service called ‘TubeMogul’ which is free, but far less effective than Traffic Geyser.
3. In step 3, you write a simple, brief article talking about your content, or maybe even create a variation of the same content and broadcast it to the article directories. I like articles because they rank really well in the search engines and they get you long term, residual traffic if you use them consistently. They also give you a kind of ’super credibility’ that only can come from massive exposure and consistent content creation. I also use automated software to broadcast my articles.
4. Do it every day. Look, this is a simple process, and it will work for you like crazy if you follow it. Honestly, even if your articles stink and your videos are second class, it will still work.The cool thing is that this four step process works even if your content isn’t the best around. (Of course, it will work much better if they’re killer). However, just do it consistently for the next 100 days.
So why should you keep working the strategy over the next 100 days? It’s simple, because if you do what I just mentioned for the next 100 days, you’ll have so much traffic, links to your site, and leads coming through whatever system that you use, that you’ll flip out with excitement. (It works that well). Stick with it my friends and I’ll see you at the top of the search engines.
David Wood is a Jedi Master of Disguise at helping you Increase Your Traffic. If you want to learn more about the steps and resources mentioned in this article, and you’re up for a 100 day challenge, visit his blog entry: 100 Day Traffic Challenge.