Mar
21
Importance Of Building A Link
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Link building is one of the great sources for promoting your website higher on the major search engine. It provides your websites to improve rank, so it also helps to improve your business. Rarely, there are available sources that provide what is link building and necessary elements that could help link building for beginners.
Here we are going to explore all about link building. Before we start on this topic, you must to know that why to create this not what to create to build a link. Lets see, link are nothing but a “vote” that means for search engine that your site has gone this much vote. Of course, it brings certainly changes if you are an internet marketing business. These all tons of votes are counted and it influences finally to build your website to be a higher page rank. But keep in mind, these loads of votes does not mean that they are simple a vote, it varies from the context of other websites that vote for you. Getting loads of votes can not be always a good and valuable for your business. Let’s see it how? Unlike the voting system we have in election process of parliament. This differs from that one because the vote that is posses has some different values. If you vote for yourself that means you have a higher value than any other because you are the content writer for google.com domain and you would have right to provide a higher rank for the website you are working in. There are various things that distinguish these votes because of that gives a significant meaning and changes to the websites. If you are going to get votes that does not mean all the votes has equal meaning for your websites.
Building link is not so easy. There are the various factors that make them differs. Let’s explore them, the strength of the sites gives you significant meaning for your website it is being voted. If a site with Page Rank 7 links to your site that is Page Rank 3, then Google see it differently. From the Google eye, the value of Page Rank 7 is much bigger than the Page Rank 3. If you have a link of Page Rank 7, it means your sites vote is get a higher vote. The anchor text is also a key for promoting your website because you must have to notice that the key that you are using should brings a significant meaning for the links that you asked Google for a Page Rank. Nevertheless, these anchor text allows the website to promote for a higher business solution that brings a good marketing for the people who business.
Hope you like the article.
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Mar
21
The Internet Viking Got On The Front Page Of Google For Free, Shouldn’t You Too?
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GETTING THE MOST OUT OF YOUR MARKETING EFFORTS?
Here is an interesting experiment to tell if you are getting the most out of your Internet marketing efforts. Are you doing Pay-Per-Click (PPC)? Yes? Stop paying for a week. Are you doing free classifieds? Yes? Stop submitting classified ads every day for a week. What happened to your traffic? It stopped didn’t it? Wow, shocking…
STAY AT THE TOP AND DON’T PAY FOR IT:
Sure, you can make money online using PPC and free classifieds, but it is going to to cost you time or money or both. The Internet Viking™ doesn’t like to squander either one. Why paddle your longboat long distances when the wind can fill your sails? Perhaps I should rephrase, it is not that I think that PPC or free classifieds are a “waste,” because they do work. They just don’t give you the most bang for the buck. When it comes to online marketing, I don’t know about you, but I want my promotion efforts to be effective and long lasting. If I am out pillaging and ransacking, I want my Internet Marketing efforts to continue and I don’t want to have to pay for it.
TOP OF GOOGLE FOR FREE:
I, Nick Swanson the Internet Viking™, make my money with the Independent Profit Center (IPC) program (check out http://nicksipc.com for more info). I do that by promoting my website. I promote my website by a process that gets me to the top of Google for free. That’s right I said “free.” My promotion efforts push me up to the front page of Google’s organic search results for my chosen keywords.
GET UNLIMITED ONE-WAY BACKLINKS:
So how does an Internet Viking™ get on the front page of Google’s search results without spending too much time (because I got other raids to do) or money (because I like to keep the loot I make from pillaging)? You need unique content with one-way back links from relevant websites to show Google that you belong at the top. It is, after all, only natural for an Internet Viking™ to belong at the top.
NO LINK EXCHANGES:
One-way back links from relevant websites are absolute gold as far as Google’s search engine results go. Initially I tried doing link exchanges, but I quickly gave that the battle-axe. Google does take link exchanges into consideration, but they do not have near the value that one-way links do, and you have to link to other people’s sites. Internet Vikings™ don’t need that kind of aggravation. Besides, who knows what kind of stuff those “other” people have on their websites? Internet Vikings™ do not associate with riff-raff, we burn them to the ground and carry off their loot.
UNIQUE CONTENT IS KEY:
Article writing accomplishes several of the above goals: one-way back links, relevant websites, permanent marketing and does not cost anything. Article writing alone, however, has a distinct disadvantage as far as Google is concerned. If you go and submit an article to an article directory they in turn will submit your original article out to hundreds or even thousands of article farms. This is good for the article directories because they get free content from you. Google, however, actually discounts all of your efforts! Google wants unique content; therefore it will count all of those hundreds of back links that you thought you were getting as only one back link because it is all the same article! It’s almost as frustrating as pillaging a town only to find out that the people sold everything they owned in a garage sale the week before (I hate it when that happens).
FREE TRAFFIC SYSTEM:
The answer to all these problems: high cost (PPC), time intensive (free classifieds), unique content (article writing) and high quality back links to relevant websites is in the Free Traffic System. The Free Traffic System is, well, free! You submit an article that you have written of at least 450 words and then it has a special macro that lets you spin the article so that it will create up to 30 “different” versions of your article. Oh, and did I mention it was free? Then it allows you to pick up to 30 different blogs to publish your “spun” article to – thereby taking care of the “relevant website” problem. And, it also is free (Internet Vikings™ like “free”, that’s why we pillage and ransack). Each version of your article that you submit will have up to 2 back links to your website on it, for a total of 60 relevant one-way back links to your website! Don’t forget that this whole system is free, so go sign up for it now at http://nicksipc.com/myfreetrafficsystem.
MY EXPERIMENT:
I am using my website, http://nicksipc.com, as an experiment to prove that this free system works. I will have screenshots of my progress on the site, so you can see how a real Internet Viking™ does things.
THE PROCESS BREAKDOWN:
Here is the process of how this approach for Internet marketing will bring free traffic to your website. First, you submit an article to the Free Traffic System. Then, it gets “spun” into 30 different variations each containing 2 one-way back links to your website. These articles are submitted to the blogs that you chose over a period of 2-3 weeks so that the back link building looks completely natural to Google and you don’t get docked for spamming. Google indexes these links to your site and advances your website to the top of the search results for the keywords in your niche. Now you are getting more traffic to your website. You and I both know that more traffic means more sales. So get out there and go to http://nicksipc.com/myfreetrafficsystem and start getting submitting your articles, generating traffic and making money online!
NICK SWANSON’S FREE E-BOOK:
Get more low/no cost marketing and promotion ideas with my free eBook:
“Nick’s IPC eBook – Starting your Independent Profit Center (IPC) program on a shoestring budget”
JOIN THE INDEPENDENT PROFIT CENTER:
It gives you ideas for starting the Independent Profit Center (or any other online marketing system) on a tiny or nonexistent budget.
Toasting to your Success!
~Nick Swanson – The Internet Viking™ ~
Grab realistic points of view to website traffic – welcome to your own knowledge pack.
Mar
19
Do It Yourself, Lucrative SEO Crusade.
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Ranking high in Google’s search results can have a phenomenal impact on the success of your business.
You can either engage the expertise of a Search Engine Optimisation company, or if you have the time, there are some changes you can make to your website yourself.
Step 1: Keyword Research
What keywords do you think your customers would type in to search for your products or services? A keyword can be one word (e.g. “optimisation”), but multiple keywords or keyword phrases are usually preferred, because they are more specific and more likely to be what your customers are looking.
Write down as many as you can think of. Brainstorm with your team. Think of alternative words. Consider geographical phrases if they are important to your customer (e.g. “house cleaning now”). Also, get some ideas from your competitors’ websites. Try to make a list of 20-30 keyword phrases.
Choose the two keyword phrases you think would be searched for the most. But also remember, the more competition there is for a keyword, the harder it is to achieve top rankings. If you want to rank high in Google for the keyword “insurance”, you have a very long journey ahead. So try your best to select two keyword phrases that are the most relevant to you business but that are not vague nor competitive. It’s a good idea to have 2 or 3 words in each phrase (e.g. “wedding catering services”)
Once you’ve selected your two best keyword phrases the next step shows you how to make some improvements to your home page.
Step 2: Web Copy
Web copy refers to all the words or text on your website. Because content is king in the world of search engines, your keyword phrases need to be placed strategically on your webpage to convince Google that your content is highly relevant to those keywords. The more prominent they are, the better. (Keep in mind that as important as search engines are, customers come first, so make sure your copy also reads well.)
Here’s how you can increase each keyword’s prominence:
• Place your keywords in headings, preferably at the beginning of the heading;
• Include keywords towards the top of the page;
• Bold or italicise keywords where appropriate;
• Instead of having a link to another page that says “Click here to read more “, reword it to include your keywords.
An important tip is to also include these keywords in your HTML “title tag”. Use your content management system to make these changes yourself, or perhaps ask your web developer to do it if you’re unsure how.
Once you have fine-tuned your home page, consider adding new content, such as detailed descriptions of what you offer, FAQs and informative articles about your products and services. (If you don’t want to write these yourself, they can be located for free on the internet – do a search for “articles directory”).
It’s also good to bear in mind that search engines can only read text, not pictures. Often web developers embed words in images to look better for website visitors or use Flash for animation, but this is a major impediment to search engines.
Step 3: Linking
Each link from another website to your website (not from your website) is considered by search engines as a vote of popularity for your business and will improve your rankings.
But it is the quality, not quantity, of the links that is crucial. The other websites should be relevant to your industry, and preferably highly regarded themselves. Ten quality links count far more than 500 links from arbitrary websites. In the same way your personal business network can have a significant impact on the success of your business, so too the online network you build on the internet.
Brainstorm all the relevant websites that could link to you, such as non-competing companies, and industry bodies and organisations. Write a friendly email to each describing the benefit their visitors would get in knowing about your business, and request them to create a link to your website. Most people will not respond first time round, so a follow-up phone call is usually required.
How do I monitor my results?
Monitor your rankings in Google over the next few months by typing your chosen keywords into the search box, and recording your ranking. Also look at your hosting reports to understand what search terms your visitors are using to find your website.
The above process can be also be repeated for each page of your website. Remember to keep updating your content, and continually increase the number of links to your website.
As you see your rankings climb you should see a corresponding increase in web traffic and a substantial increase in sales enquiries. Be sure to record the source of your customer enquiries, so you can measure the success of your marketing efforts.
Access useful info in the sphere of free traffic – this is your own guide.